Explore the world of digital marketing & analytics and unlock the full potential of AI. Our in‑depth program is your gateway to mastering marketing growth strategies and fast‑tracking your career into the startup landscape.
Make the next step in your career
“In this program, students have a one-of-a-kind chance to gain knowledge that is directly applicable in the business world. All of this is delivered by professionals who are committed to ambitious goals and bring practical, global experience from the tech industry.”
Toma Sabaliauskienė
CMO at Nord Security
“In this program, students have a one-of-a-kind chance to gain knowledge that is directly applicable in the business world. All of this is delivered by professionals who are committed to ambitious goals and bring practical, global experience from the tech industry.”
“We want people in our team who are always learning, following the latest trends, thinking freely, and taking responsibility. If you set the same standards for yourself, your place is in a startup. And the first step to a startup is this program.”
Daugirdas Jankus
CEO at Hostinger
“We want people in our team who are always learning, following the latest trends, thinking freely, and taking responsibility. If you set the same standards for yourself, your place is in a startup. And the first step to a startup is this program.”
“Lithuania has finally developed a strong start-up ecosystem. I see firsthand how much potential it has: to conquer global markets, we only lack one thing - more talented people. That's why this new program will give people the opportunity to turn their careers into areas where the future is very promising.”
Evaldas Mockus
VP of Growth at Omnisend
“Lithuania has finally developed a strong start-up ecosystem. I see firsthand how much potential it has: to conquer global markets, we only lack one thing - more talented people. That's why this new program will give people the opportunity to turn their careers into areas where the future is very promising.”
Program supported by:
If you are...
...this program is for you.
You will:
Learn by doing
14+ real-life digital marketing & analytics projects, each of which will be reviewed by a senior digital marketer from leading tech startups
Learn from people
who know how to scale products globally
Get certified
in 8 Google professional accreditations
Build your network
by learning amongst motivated marketers peers
Specialise
by deepening knowledge in optional modules:
Get career support
to land a dream job in a startup
Learn the tools and languages
needed for marketing data analysis:
Become job ready
and get a certificate to prove it. 97.9% of our graduates land jobs within 6 months after finishing the program.
Praxisnah lernen & Karriere pushen
Du lernst nicht nur Theorie, sondern wendest dein Wissen in 14+ realen Projekten an. Dabei arbeitest du eng mit Senior-Marketing-Spezialisten zusammen, die deine Arbeit überprüfen und dich bei Bedarf coachen.
14+ echte Projekte + optionales Capstone-Projekt
Erstelle ein Portfolio, das du potenziellen Arbeitgebern zeigen kannst – egal ob du Marketing Specialist, SEO Spezialist, Marketing Manager werden oder deine eigene Firma nach vorne bringen willst.
Wähle aus 6 Spezialisierungen (PPC, CRO, Partnerschaftsmarketing, etc.)
Du kannst dich bei Bedarf auf Bereiche wie Advanced Marketing Analytics, Advanced SEO oder Advanced CRO fokussieren und so deinen Online Marketing Kurs gezielt vertiefen.
Online Marketing Weiterbildung mit Zertifikat für Arbeitssuchende
Mit Abschluss erhältst du ein Turing College Zertifikat sowie bis zu 8 Google-Professional-Zertifikate – perfekt als Nachweis deiner Marketing- und Analytics-Kompetenzen.
Program outline
Our program is created by Senior Digital Marketers focused on helping you to get hired and apply your skills from day one after graduation.
Introduction to Digital marketing
Learn what digital marketing is all about by understanding the role of this position in various companies, especially start‑ups. Get acquainted with the common terminology and tools used by digital marketers. See what different advertising types can be used, ranging from user acquisition to maximizing value through customer lifecycle management.
AI and Martech Fundamentals
Explore how AI and MarTech is changing the whole industry. Learn to utilize both marketing‑specific AI powered MarTech tools and also more generic ones, such as the most powerful Large Language Models (LLMs) in the industry. Through these tools, increase both the quality and the speed of the work that you are doing.
Google Marketing Solutions
Master the tools that shape the digital world. Gain hands-on expertise with Google’s powerful advertising and analytics platforms, designed to maximize visibility, engagement, and conversion. Craft and manage Search, Display, Video, and App campaigns. Optimize performance using data-driven insights. Apply advanced measurement techniques with Google Analytics 4.
Social Media Marketing
Unlock the power of social media to build brand presence and drive consumer action. Explore strategies for both organic engagement and paid advertising to help you navigate the social media landscape with confidence. Learn to craft compelling content, listen to audience conversations, and execute targeted ad campaigns that deliver real results. Understand how to choose the right platforms for your brand and conduct competitor research for strategic insights.
Conversion Rate Optimization
Traffic is just the beginning — conversions are what truly matter. Learn to turn website and app visitors into loyal customers. By understanding user behavior, using A/B tests, and applying psychological triggers, maximize the impact of every marketing effort. Understand how to define conversions, analyze data, and make informed decisions that boost ROI. Gain the tools to optimize performance across all digital channels.
Affiliate Marketing
Trust drives conversions, and partnerships amplify reach. Explore influencer and affiliate marketing, gaining the skills to build credibility, expand brand awareness, and drive measurable results. Learn how to identify the right partners, structure impactful collaborations, and track performance with the latest tools. Develop a data-driven approach to leveraging relationships for business growth.
Marketing analytics
Delve even deeper into metrics and KPIs that digital marketers use. Distinguish between vanity and core KPIs by relating them to business goals. Master the use of tools for analysis, from advanced spreadsheets, to SQL and BI tools (optional). Practice your presentation and soft skills so that your analytical insights can convince stakeholders and lead to real action in businesses.
Search Engine Optimization
Get found where it matters most — search engines. Gain a comprehensive introduction to SEO that will equip you with the skills to boost online visibility and drive business growth. Learn how search engines work, the difference between organic and paid search, and how to craft content that ranks. Master keyword research, on-page optimization, technical SEO, and performance tracking using industry-standard tools.
Program leads
Andrius Senkus
CMO @ Colonbroom at Kilo Health
Kristina Randver
Industry Leader at Google
Mantas Povelauskas
Data & Programmatic Director at Httpool
Mantas Ratomskis
Head of Product Marketing at Kilo Health
Why Turing College?
Learn anytime, anywhere
Dedicating at least 15 hours of focused learning per week you can graduate in 6-10 months. Of course there are no limits on how fast you can graduate.
Get job‑ready with confidence
We can’t promise you will get a job. After all, getting hired depends on you. But we are there to help, and we’re proud of our track record so far - 97.9% of our graduates have landed jobs within 6 months.
Build a portfolio that proves your skills to tech companies
The best way to learn is to get hands-on experience. In this program, you will complete 14 projects and one capstone project, and build an interview-ready portfolio you can show to tech companies.
1:1 mentorship
If you’ve tried low-cost short courses, you know learning alone has its limits. Humans learn best with 1on1 tutoring. Turing College’s proven 1on1-centric approach means you have all the personal support you need to succeed.
How to get in
Our application process consists of three steps.
Application
You’ll complete an application form, sharing your personal and academic background with us.
Video/audio recording
You’ll record your answers to a set of questions that will help us assess if the program is the right fit for you.
Interview
Finally, you’ll have an interview call with our admissions manager.
Admission criteria:
Dedication of 15-30 focused hours per week
Focused hours are:
- Working on a computer (not a smartphone)
- Uninterrupted working time in a dedicated space
- Rested, not overworked (not after intense cognitive work).
Clear motivation
You need to have a clear and strong motivation for joining this program, with specific goals and reasons for wanting to enhance your skills.
Fluent in English
You must demonstrate an English proficiency of at least B2 level to join the program.
Up-to-date computer
You will need a computer that allows you to freely install tools and has an actively supported and updated operating system.
Flexible financing options
Training with a Bildungsgutschein (SGB III)
All of our training courses can be financed 100% via an education voucher from the German employment agency or job centre in accordance with SGB III. This means that your participation in the course could be completely free of charge.
Upon successful completion, you will receive a certificate that you can add directly to your CV - important proof of your newly acquired skills for potential employers.
We have limited seats. Apply now!
Starting dates
March 10th
Deadline for applications:
2025-03-03
April 7th
Deadline for applications:
2025-03-31
FAQ
How likely am I to get the EU resident scholarship?
Your chances of receiving the scholarship depends on several factors:
- Residency. You must live in the European Union.
- Performance in the interview. You need to demonstrate a strong drive to learn and grow, both during the program and in your future career.
- Commitment. You should have a clear intention to work full-time in a related industry after completing the program. You also have to be able to dedicate at least 20 hours per week to your studies.
- Competition. The scholarship is awarded to the top 5% of applicants. Your chances of receiving the scholarship will depend on the performance of other applicants in the interview process.
If you meet the residency requirement, showcase your potential and commitment during the interview, and rank among the top 5% of applicants, you will have a good chance of receiving the scholarship. However, please keep in mind that the competition is really high.
What salary can I expect after graduating?
The salary you can expect after completing our program depends on a few key factors:
- Location. For example, salaries for the same position tend to be higher in Silicon Valley compared to Lithuania due to differences in cost of living, demand, and other factors.
- The position you’re aiming for. It's all about aligning your skills and experience with the role you're seeking.
- Your experience and skills. The more you can showcase your value, the better your chances of securing a competitive salary.
- Interview performance and negotiation skills. How you perform and answer interview questions can influence the initial offer you receive. Plus, your final salary will also depend on how well you navigate the negotiation process after the interview.
Salaries in Europe and elsewhere
If you’re interested in working in another European country, we recommend starting with Glassdoor’s base pay calculator. Choose the relevant country or city to get an idea of the salary range for your desired position.
Keep in mind that base pay estimates can be off by up to 20% because they average out junior, mid, and senior positions. Despite this margin of error, these estimates can still help you identify reasonable offers. Aim for a salary close to the base pay level and don’t feel pressured to accept offers that fall more than 20% below the base salary in a particular country.
How does Turing College help me get a job?
We're not just here to teach you the skills you need to succeed – we're also committed to helping you launch your career and secure your dream job! Here are three ways we support our learners:
- Endorsement. Our endorsement program is designed to give you a real-world experience of the hiring process from start to finish. We'll guide you through optimizing your LinkedIn profile, structuring your GitHub projects, getting interview questions right, and applying for jobs in a systematic way.
- Referrals to hiring partners. Once you’re endorsed by Turing College, we’ll recommend you to our hiring partners, who are always on the lookout for talented specialists.
- Referrals from our network. Our mentors come from companies like Tesla, Google, IBM, and Vinted. When they see your skills and potential, they can refer you directly to their companies. In most cases, a referral from them is your ticket straight to the interview stage.
What if I haven’t heard from Turing College within 24 hours of applying?
If it's been more than 24 hours since you submitted your application and you haven't received a response from us, here's what you can do:
Check your spam/promotions folder. Sometimes our emails can get lost, so take a look to see if our message ended up there by mistake.Reach out to us via live chat. You’re already on our website, so click on the chat button at the lower right-hand corner of your screen. Our friendly team is always ready to help you out and make sure your application gets the attention it deserves.
In what cases can I lose my scholarship, and do I need to pay it back?
Our scholarship terms are designed to attract dedicated learners who are passionate about careers in data analytics. To keep your scholarship, here are a few things to keep in mind:
1. Job search and hiring conditions:
a. During your studies and for one month after you graduate, you’ll need to inform Turing College before applying to any company (including our hiring partners). This way, we can give you personalized advice and support to help you find the perfect opportunity. One month after graduation, you’re free to apply anywhere without checking with us.
b. If one of our hiring partners offers you a job that meets your expectations (we'll provide you with the salary range beforehand), we expect you to accept it unless you have a good reason not to. An example of a good reason would be you accepting another offer from a hiring partner or some unexpected requirements like relocation being added to the offer.
2. Keeping up with your learning pace:
For you to graduate from Turing College in a reasonable timeframe, we define a minimum learning pace requirement. We have seen that only by maintaining a consistent pace can students successfully graduate from Turing College. The minimum learning speed for students who receive a 100% scholarship are as follows:
- For our Data Science program, your average learning speed should not be slower than completing a sprint in 3-4 weeks on average. This equates to finishing 3 modules in 9-11 months;
- For our Data Analytics program, you should complete 4 modules in 8-10 months.
- For our Digital Marketing & Analytics program, your graduation is expected within 6-10 months.
Violating one of these conditions will lead to termination of your scholarship. If a scholarship is terminated, you will need to return the full amount of the scholarship you have received. We implement these scholarship terms to ensure we attract students who are serious about pursuing careers in a related field to their program.
How likely am I to get a full scholarship?
Your chances of receiving a full scholarship depend on several factors:
- Motivation: You need to show strong motivation to create AI-driven solutions, either within your company or as part of your own startup.
- Commitment: You must have a clear intention to work full-time in the tech field or create your own startup after completing the program. Additionally, you need to dedicate at least 15 hours per week to your studies.
- Competition: Scholarships are awarded to the top 20 candidates. Your chances depend on how many applications we receive and how your performance in the interview compares to others.