Explore the world of digital marketing & analytics and unlock the full potential of AI. Our in‑depth program is your gateway to mastering marketing growth strategies and fast‑tracking your career into the startup landscape.
Make the next step in your career
Program supported by:
If you are...
...this program is for you.
You will:
Learn by doing
14+ real-life digital marketing & analytics projects, each of which will be reviewed by a senior digital marketer from leading tech startups
Learn from people
who know how to scale products globally
Get certified
in 5 Google professional accreditations
Build your network
by learning amongst motivated marketers peers
Specialise
by deepening knowledge in optional modules:
Get career support
to land a dream job in a startup
Learn the tools and languages
needed for marketing data analysis:
Become job ready
and get a certificate to prove it. 97.9% of our graduates land jobs within 6 months after finishing the program.
Program outline
Our program is created by Senior Digital Marketers focused on helping you to get hired and apply your skills from day one after graduation.
01
Introduction to Digital marketing
Learn what digital marketing is all about by understanding the role of this position in various companies, especially start‑ups. Get acquainted with the common terminology and tools used by digital marketers. See what different advertising types can be used, ranging from user acquisition to maximizing value through customer lifecycle management.
02
Artificial Intelligence in Digital Marketing tools
Explore how AI and MarTech is changing the whole industry. Learn to utilize both marketing‑specific AI powered MarTech tools and also more generic ones, such as the most powerful Large Language Models (LLMs) in the industry. Through these tools, increase both the quality and the speed of the work that you are doing.
03
User acquisition: key digital marketing channels
Master the cutting-edge tools, such as GA4 used by digital marketers who specialize in the Google advertising ecosystem. Understand how data is gathered, processed and analyzed, view marketing through short- and long- term timelines. Understand the basics of Search Engine Optimization (SEO). Understand the role of paid social media advertising in organizations and decide between different channels and platforms, mastering Meta and at least one other alternative of your choice, such as TikTok. Set advertising objectives and goals, master targeting, placement, budgeting, bidding, and remarketing.
04
Partnership marketing
Learn what marketing is and how to identify its priority in your company. Understand how research and outreach should be used to build valuable partnerships with influencers and affiliates. Use tracking, analytics, and other MarTech tools to ensure partnerships are managed well.
05
Marketing analytics
Delve even deeper into metrics and KPIs that digital marketers use. Distinguish between vanity and core KPIs by relating them to business goals. Master the use of tools for analysis, from advanced spreadsheets, to SQL and BI tools (optional). Practice your presentation and soft skills so that your analytical insights can convince stakeholders and lead to real action in businesses.
Program leads
Why Turing College?
Learn anytime, anywhere
Dedicating at least 15 hours of focused learning per week you can graduate in 6-10 months. Of course there are no limits on how fast you can graduate.
Get job‑ready with confidence
We can’t promise you will get a job. After all, getting hired depends on you. But we are there to help, and we’re proud of our track record so far - 97.9% of our graduates have landed jobs within 6 months.
Build a portfolio that proves your skills to tech companies
The best way to learn is to get hands-on experience. In this program, you will complete 14 projects and one capstone project, and build an interview-ready portfolio you can show to tech companies.
1:1 mentorship
If you’ve tried low-cost short courses, you know learning alone has its limits. Humans learn best with 1on1 tutoring. Turing College’s proven 1on1-centric approach means you have all the personal support you need to succeed.
How to get in
Our application process consists of three steps.
Application
You’ll complete an application form, sharing your personal and academic background with us.
Video/audio recording
You’ll record your answers to a set of questions that will help us assess if the program is the right fit for you.
Interview
Finally, you’ll have an interview call with our admissions manager.
Admission criteria:
Dedication of 15-30 focused hours per week
Focused hours are:
- Working on a computer (not a smartphone)
- Uninterrupted working time in a dedicated space
- Rested, not overworked (not after intense cognitive work).
Clear motivation
You need to have a clear and strong motivation for joining this program, with specific goals and reasons for wanting to enhance your skills.
Fluent in English
You must demonstrate an English proficiency of at least B2 level to join the program.
Up-to-date computer
You will need a computer that allows you to freely install tools and has an actively supported and updated operating system.
Flexible financing options
We have limited seats. Apply now!
Starting dates
December 9th
Deadline for applications:
2024-12-02
January 20th
Deadline for applications:
2025-01-13
FAQ
How likely am I to get the EU resident scholarship?
Your chances of receiving the scholarship depends on several factors:
- Residency. You must live in the European Union.
- Performance in the interview. You need to demonstrate a strong drive to learn and grow, both during the program and in your future career.
- Commitment. You should have a clear intention to work full-time in a related industry after completing the program. You also have to be able to dedicate at least 20 hours per week to your studies.
- Competition. The scholarship is awarded to the top 5% of applicants. Your chances of receiving the scholarship will depend on the performance of other applicants in the interview process.
If you meet the residency requirement, showcase your potential and commitment during the interview, and rank among the top 5% of applicants, you will have a good chance of receiving the scholarship. However, please keep in mind that the competition is really high.
What salary can I expect after graduating?
The salary you can expect after completing our program depends on a few key factors:
- Location. For example, salaries for the same position tend to be higher in Silicon Valley compared to Lithuania due to differences in cost of living, demand, and other factors.
- The position you’re aiming for. It's all about aligning your skills and experience with the role you're seeking.
- Your experience and skills. The more you can showcase your value, the better your chances of securing a competitive salary.
- Interview performance and negotiation skills. How you perform and answer interview questions can influence the initial offer you receive. Plus, your final salary will also depend on how well you navigate the negotiation process after the interview.
Salaries in Europe and elsewhere
If you’re interested in working in another European country, we recommend starting with Glassdoor’s base pay calculator. Choose the relevant country or city to get an idea of the salary range for your desired position.
Keep in mind that base pay estimates can be off by up to 20% because they average out junior, mid, and senior positions. Despite this margin of error, these estimates can still help you identify reasonable offers. Aim for a salary close to the base pay level and don’t feel pressured to accept offers that fall more than 20% below the base salary in a particular country.
How does Turing College help me get a job?
We're not just here to teach you the skills you need to succeed – we're also committed to helping you launch your career and secure your dream job! Here are three ways we support our learners:
- Endorsement. Our endorsement program is designed to give you a real-world experience of the hiring process from start to finish. We'll guide you through optimizing your LinkedIn profile, structuring your GitHub projects, getting interview questions right, and applying for jobs in a systematic way.
- Referrals to hiring partners. Once you’re endorsed by Turing College, we’ll recommend you to our hiring partners, who are always on the lookout for talented specialists.
- Referrals from our network. Our mentors come from companies like Tesla, Google, IBM, and Vinted. When they see your skills and potential, they can refer you directly to their companies. In most cases, a referral from them is your ticket straight to the interview stage.
What if I haven’t heard from Turing College within 24 hours of applying?
If it's been more than 24 hours since you submitted your application and you haven't received a response from us, here's what you can do:
Check your spam/promotions folder. Sometimes our emails can get lost, so take a look to see if our message ended up there by mistake.Reach out to us via live chat. You’re already on our website, so click on the chat button at the lower right-hand corner of your screen. Our friendly team is always ready to help you out and make sure your application gets the attention it deserves.
In what cases can I lose my scholarship, and do I need to pay it back?
Our scholarship terms are designed to attract dedicated learners who are passionate about careers in data analytics. To keep your scholarship, here are a few things to keep in mind:
1. Job search and hiring conditions:
a. During your studies and for one month after you graduate, you’ll need to inform Turing College before applying to any company (including our hiring partners). This way, we can give you personalized advice and support to help you find the perfect opportunity. One month after graduation, you’re free to apply anywhere without checking with us.
b. If one of our hiring partners offers you a job that meets your expectations (we'll provide you with the salary range beforehand), we expect you to accept it unless you have a good reason not to. An example of a good reason would be you accepting another offer from a hiring partner or some unexpected requirements like relocation being added to the offer.
2. Keeping up with your learning pace:
For you to graduate from Turing College in a reasonable timeframe, we define a minimum learning pace requirement. We have seen that only by maintaining a consistent pace can students successfully graduate from Turing College. The minimum learning speed for students who receive a 100% scholarship are as follows:
- For our Data Science program, your average learning speed should not be slower than completing a sprint in 3-4 weeks on average. This equates to finishing 3 modules in 9-11 months;
- For our Data Analytics program, you should complete 4 modules in 8-10 months.
- For our Digital Marketing & Analytics program, your graduation is expected within 6-10 months.
Violating one of these conditions will lead to termination of your scholarship. If a scholarship is terminated, you will need to return the full amount of the scholarship you have received. We implement these scholarship terms to ensure we attract students who are serious about pursuing careers in a related field to their program.